When WENN joined Reuters Connect
Entertainment coverage on Reuters Connect just got more exciting
From local celebs to red carpet moments, WENN weighs in as the latest Connect partner.
Entertainment coverage on Reuters Connect just got more exciting with the World Entertainment News Network (WENN) adding their coverage to the mix.
WENN has been at the forefront of entertainment since 1989, capturing iconic celebrity photos and boasting 24 hour coverage. Even celebrities themselves have worked at WENN, including singer Amy Winehouse who worked as an assistant in the 90’s. Winehouse was described as a “good friend of the extended WENN family” by chairman Lloyd Beiny.
Jonny Forsyth, head of sales and syndication at WENN spoke to Reuters News Agency about the significance of the new partnership. He sees it as an opportunity to make Connect a “one-stop-shop” for entertainment coverage and continue to broaden that coverage with local content.
“I am excited to see our downloads (on Reuters Connect) grow, and gain insight into what is performing best on the platform so that we can put extra resources into producing the most valuable content for Connect clients”
“Where Reuters has excellent coverage of the large entertainment events, WENN offers a complementary array, ranging from local music gigs, to boutique celebrity events” says Forsyth.
Forsyth curates between 1-2k WENN picture assets daily for Reuters Connect. He added, “I am excited to see our downloads (on Reuters Connect) grow and gain insight into what is performing best on the platform so that we can put extra resources into producing the most valuable content for Connect clients”.
Though tight-lipped about future exclusives, Forsyth expressed excitement over the next Toronto Film Festival. Last year WENN’s video team went to Toronto Film Festival alongside a team of photographers for the first time.
“Many figures in the entertainment industry rely on being ‘papped’ to keep them in the public eye, and likewise there is a huge thirst for the content,” explained Forsyth, adding. “It is a great supplement to the more staged red carpet photos and an important part of the overall entertainment news mix”.